Expand Your Face Painting Business
From Kids’ Parties to Adult Events!
Expand your business. I hope you’re enjoying our recent tips on building your face painting clientele! This week, we are going to delve in deeper around this topic—expanding your range. While children’s parties are a fantastic way to get started, there’s a whole world of opportunities waiting for you in the adult events space.
Starting with Children’s Parties:
If you are just beginning your face painting journey and you feel you are now good enough to start face painting professionally , local children’s parties are a perfect starting point. They give you the chance to promote yourself in your community and work with real, live models. While wiggly kids in the chair can be a challenge, working with them will sharpen your skills. Although childrens parties are often high energy and full on, in a way they can be less daunting than starting a large public events when you are just starting out
But What About Adults?
When you are confident that your face painting skills are at a high level it might be time to try adult events Adults offer a completely different—and less wiggly—canvas to showcase your creativity! If you’ve ever thought about expanding beyond kids’ face painting, approaching adult events and event management complanies is a brilliant way to add more variety to your work and open up new revenue streams.
You can diversify what you offer by incorporating festival glitter looks, neon or UV-reactive face paints and even some body painting, . These options are especially popular for events like hen parties, festivals, weddings, and even corporate functions.
How to Get Bookings for Adult Events:
Here are some key strategies to help you break into the adult event space:
1. Show Your Work Online:
Make sure a potential client can see examples of your different styles of face paints . Create display boards for different types of events, example: birthdays, hen parties, weddings, Halloween You could also have a separate portfolio for pride events, as well as glitter and neon/UV designs.
Pinterest is a great platform for organizing and displaying your work. When emailing a potential client you can send them a link to a specific Pinterest board that relates to their inquiry. Here’s a look at our own Pinterest: [Insert Pinterest Link].
2. Get client Reviews:
Positive reviews build credibility. Ask satisfied customers to leave feedback and display those reviews proudly on your website or social media to build trust with future clients.
3. Build Relationships:
Expand by reaching out to event planners, wedding coordinators, and venues that host adult parties or festivals. Offer to do a demonstration at their events or collaborate to showcase your talents. If they like what you do they are sure to book
4. Create Tailored Service Packages:
Offer packages specifically designed for adult events. Include options like face painting, glitter tattoos, body painting, and even balloon art. You could also get creative and add fun extras like karaoke if you want to invest in a microphone and speaker!
5. Social Media Targeting:
Use social media to actively promote your services for all your events. Regular posts, engaging stories, and targeted ads can help you reach the right audience. Be sure to use event-specific hashtags and post pictures or experiences from past events. Don’t forget to create a highlight folder for your designs on Instagram! Each folder could incorporate your theme so a client can see it quickly . Example: Halloween, Weddings, kids,Glitter etc…..
6. Reward Loyal Clients:
Encourage repeat business by offering discounts for multiple bookings or creating a loyalty program for your clients.
Final Thoughts:
